How To Turn Failing Ad Campaigns Into Cash Cows
"Your new course is off the friggin' charts! I want to share it with every ad guy I know, while at the same time want to clutch your teaching close to my chest." - Mike Murphy, SwerveMarketing.com
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It Doesn’t Matter How Good You Are, Eventually 💩 Will Hit The Fan
Do you want cheaper clicks? Obviously...
Do you want to scale your ad campaigns? Of course...
Just one problem.
After 20 years in the game and 5,000+ ad campaigns created, there is one thing I've learned that is certain with all ad campaigns...
This Is What's Missing From Every Marketing Course You've Ever Bought
Deep down you know there has been something missing.
You know there is a missing piece that is keeping you chained to the desk, while others seem to make millions effortlessly.
You know that you cannot scale by just working harder or longer.
Nor do you want to!!!
You can sense that there is a secret or a missing piece that no one is telling you about. I don't think you're crazy. I recently found out for myself what that missing piece was...
I first learned that there was something missing when my employees needed me to keep rescuing their campaigns.
When I built my 7 figure agency, I had to hire guys to run ad campaigns for our clients. The way I would train these guys is buying them the best marketing courses.
I even took them to the best marketing seminars with me.
Still I constantly had to rescue their campaigns. When a campaign would start tanking, they didn’t know how to turn it around.
I would have to swoop in and do their job for them. Which was to save the ad campaign from failure, and turn it back into a profitable winner.
This is what made me realize, none of the courses are teaching this.
They are great at teaching you how to setup a campaign.
Or how to use the ad network.
But they only show the easy stuff.
They don’t teach you what to do when things go wrong.
What Was I Doing So Different That Would Save Failing Ad Campaigns?
FIRST TIP: You Have To Start Making Data-Driven Decisions Instead of Emotional Ones
Rookie media buyers are too emotional.
- They guess at what they should write in their ads.
- They guess at who they should target with their ads.
- They guess at what keywords they should bid on.
Worst of all they let fear into their campaign decisions causing them to turn off campaigns that should have kept running.
Have you ever turned off an ad campaign after just one or two days because you got worried that it wasn't working? Many rookies make that mistake. Instead they should know how to read the data in their campaigns to guide their next decisions.
If you're relying on emotions and reactions to drive your campaigns, you'll be all over the place. You're basically playing a more expensive version of the lottery.
Because instead of paying $1 for a ticket you're paying hundreds - and still losing!
With data-driven decisions, instead of it being a lottery, it's like a ball of clay that you can shape into a masterpiece.
The #1 Secret of The Pro's That Most Rookie's Don't Know - Is to Optimize for Micro-Conversions
Do you know the difference between a micro and a macro conversion?
A sale is a macro-conversion.
So is a new lead.
However, there are many micro-conversions that lead up to a sale or a lead. For example, "impression > click" or "click > consumption."
There are many micro-conversions.
Knowing how to identify and analyze the micro-conversions is what lets you turn dying campaigns into thriving cash machines.
It's like a mechanic and a car. If someone's car isn't starting they don't just throw it out. The mechanic looks at a series of events to diagnose how to fix the car so it can keep running.
Instead of just giving up when an ad campaign fails, micro-conversions allow you to be able to work on your ad campaigns. Just like a mechanic fixes a car instead of throwing it away.
It’s like death and taxes, it will always happen.
You want to know what's rare? Having a huge success the first time you create an ad campaign.
Unfortunately, it is all too common for ad campaigns to fail. Sometimes they fail on day one and sometimes they do great for awhile but die off suddenly.
Introducing: Adskills Academy
Whenever You Have Questions or Need Someone To Look Over Your Work, Jump Into one of Our Our Weekly Live Training
You're going to have questions, obviously.
Our weekly live calls make it easy to get your questions answered. Just login to the members area, add our calls to your calendar, and join whenever you need help.
Whenever you have a question, jump onto our calls, and ask your question. It's like having a weekly coaching session with a pro media buyer whenever you are in need.
The best part is because it's live video, we can share screens.
We can review your landing pages or even your ad campaigns, clicking the buttons and getting the solution right there on the call. Way better than any recorded course.
Our live calls are filled with members of all ranges of skill, from newbies to pros.
Even if you don't have questions, just being on the calls gives you all kinds of new ideas you would have never thought of for your ads or campaigns.
What's it worth to you to have access to an expert ad buyer every week?
They Told Me I Should Charge $2,000 For All of This, But I'm Not...
What's a profitable ad campaign worth?
- $10,000?
- $100,000?
- $1mil?
Would it be a stretch to say that if you could scale up one good ad campaign, that it would be worth somewhere between $10,000 and $1 million? That's at least possible isn't it?
If that's the case then charing $2,000 to help you grow one profitable ad campaign is a great deal.
But I'm not charging $2,000.
Or even $1,000.
Normally everyone sells these kind of courses for $997 (not including weekly live calls), but I wanted anyone to be able to afford this so I'm charging only $699/yr.
If this course helps you create just one good ad campaign, it's worth way more than $699.
If this course helps you stop one ad campaign from failing and turn it back into a winner, then you'll obviously make far more than what this course costs.
What if it helps you create more than one successful ad campaign? What if it helps you scale your company to 5,513 sales per month like I did for Palm Beach Research Group?
I'll finish with this thought...
Today You Have a Chance to Borrow a Proven Plan
If you're still reading it's because something isn't going right with your paid traffic campaigns. You obviously need help, in some shape or form.
You could either keep searching, maybe a few weeks go by and you're still in the same situation. Or maybe you buy today, jump on one of our live calls, and we start scaling your ads next this week.
If you don't buy today, maybe things get better or maybe they don't.
However, if you do buy today you've got the support of an expert with over $10,000,000 worth of ad buying experience.
Excellent Option For Training Your Employees Too
Rest assured that your team members will be trained by an expert.
Rest assured that they'll always have a place to go to ask questions and overcome obstacles.
When Ryan Deiss needed to train his star employee, Molly Pittman, on paid traffic - he hired me to train her. She's made him millions since then. Let me do the same for you.
Instead of them coming to you, I'll help them solve the problems themselves.
Freeing you up to work on other areas of your business.
Which you and I both know is worth much more than $699.
Buy the course today, don't put it off. You know that if you don't buy today it'll get forgotten about. Weeks will go by and you'll have missed out on the profits.
"Their strategies and insights have been instrumental to the success of my advertising agency." - Jason Hornung - Creative Director - JH Media LLC
You painfully already know this is true.
The ability to turn these failing ad campaigns back into cash cows is what separates the sheep from the wolves.
Not having this skill prevents you from growing your business as fast as you wish it would.
Not having this skill is very literally costing you money.
Maybe you shy away from trying other ad networks like Taboola or Google Display because you're worried you'll lose money.
Maybe you've been scared to spend more than $100/day because you're worried you won't be able to stop the losses if a campaign doesn't work right away.
If you knew how to fix failing campaigns, that wouldn't be a problem any more would it???
If you had a process for turning flops into fortunes, you could be fearless with your ad spend. Instead of fearful. By knowing how the pro's turn around dying ad campaigns, you could have steady sales instead of good months and bad months.
Not a potato
In 2007 I landed an intership with a Internet millionaire Russell Brunson, founder of ClickFunnels. My job as an intern was to study his quarter-million dollar marketing library of courses and write product review articles about each.
It was painstaking work, but I got the education of a lifetime.
I learned from the greatest minds in marketing and advertising. Dan Kennedy, Jay Abraham, Joe Polish, Joe Sugarman, Chet Holmes, and so many more.
It was an unpaid internship though, so I was still kind of broke.
After I got home I asked my wife to let me try some of the stuff I had learned. I begged for $60 to start a Google Adwords account. I started with a pathetic $2/day ad budget, but doubled my money that month. In fact I doubled my money every month for 11 months in a row.
My internship education had taught me to become a master at advertising. I went from $60 to 6-figures in less than a year.
Since then I've driven millions of clicks, sold many millions worth of products, and landed the biggest names in the industry as my clients.
You may have heard of some of them...
Snuggie, Trump University, StansberryResearch, Agora, Disney Book Club, Lending Tree, Rich Schefren, Russell Brunson, Todd Brown, Ryan Deiss, Jon Assaraf, and many many more.
I've spoken on stages from Las Vegas to London to Austrailia.
Been interviewed on 30+ podcasts including EOFire and Mixergy.
Before I Spoke on Any Stages, Before I Made Millions, and Before Anyone Knew Who I Was...
But Wait, Let's Back Up a Little Bit First...
SECOND TIP: You Have To STOP WINGING IT and Start Using Campaign Frameworks
Rookie media buyers are always "winging it."
Every ad campaign they set up is pretty much just another set of guesses. At best they maybe looked at some other business ads for inspiration, but they HAVE NO CLUE if those ads are actually working.
During my days of running a highly sought after ad agency, I learned the importance of campaign frameworks and systems.
If you want to have consistent results you must have consistent processes.
Just like if you cook a big pot of chilli, if you throw different ingredients every time then it's going to taste different every time.
You will never be successful at media buying until you learn the importance of clean account structure and relying on campaign frameworks.
I am blown away by the stuff I am learning in here. I am one of the guys who spent $20k for a day with Dan Kennedy. Seeing you answer questions in this group, you remind me of him. You both are like a human-Google.
Jeremy Blossom
CEO of Strikepoint Media
Where Can You Get a Reliable "Career-Building" Level Training on Paid Ads?
When you look around for courses about paid traffic, most of it is made for affiliate marketers or people selling mugs and t-shirts.
What if you are an agency owner? What if you are an employee responsible for your companies online ad campaigns? What if you are a marketing director or CMO looking for training for your team?
If you're looking for serious training that you can confidently bet your career on, then you're going to love Adskills Academy.
This 28 video course was developed with the intention of being a career boosting media buying course. Strong enough for the business owner and simple enough for the new employee.
- If you want to gain the mindset of a pro ad buyer
- Be able to turn failing ad campaigns around
- Evergreen strategies that don't become outdated in 6 months
- Learn to read the story your campaign data is trying to tell you
- Discover campaign frameworks that protect your ad spend
- And how to setup tracking the right way to know what's working
Then getting access to Adskills Academy today, will be one of the best decisions you make all year.
Landed my first $10k client because of what I learned in your course.
Jay Leishman
Stack Digital Media
Thanks to what I've learned from AdSkills I'm now one of the top ad guys in my space. I'm even getting asked to speak on podcasts now because of the reputation from my results. And I owe a lot of that to AdSkills.
Jason Stogsdill
TrafficTitans.co
I used what I learned from Justin to take my companies lead gen from 1,000 leads per month to now over 15,000 leads per month.
Alejandro Reyes
Director of Digital Media - PushPay.com
R.S.
"There's a lot of experts, I'm not saying AdSkills is the only thing you should ever buy, but it should definitely be one of the things you invest in if you take your ad campaigns seriously. I've made way more back from their stuff than I have invested."
Watch This Interview with Another One of Our Students Who Replaced Her Teaching Job Over the Summer
Andrew Pontius
"Before I learned of Justin Brooke’s and John Belcher’s training courses, I’d spent years and hundreds of thousands of dollars piecing together profitable ad campaigns. In my experience, Adskills is the best, most comprehensive and up-to-date training on the market. If you want to shave years off your learning curve, or want to realize the full potential of your media buying abilities, Adskills and their amazing community can help you get there."
Joakim Hansson
When I first started with AdSkills I was a one-man-shop working by myself with clients often for a modest fee.
Now I’m running an agency for high volume advertisers managing millions for my clients, delivering great results, and getting paid very well.
Nate Smoyer
"Knowing what I know now, Justin should have charged me double for AdSkills--and I would pay it! From the first few lessons, I took what I knew with me to a conference and landed my first paying client. Within 6 months of completing the AdSkills training, I was earning $100,000 annually as a solo media buyer. We're now working with dream clients and operating as a lean agency. I've found no community and no online resources that come close to matching the skills, talent, and knowledge of AdSkills."
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